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How Google Analytics Helps Your Business

How Google Analytics Helps Your Business

15 September 2016, posted in Tips

If you have a website, it is not enough to just put it online.  Online success depends upon maintaining and monitoring the site’s performance.  If not tackled systematically, this can appear overwhelming so in order to make the process easier, it is important to know the answers to the following questions: Am I targeting the […]

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SEO vs PPC: Which Offers The Best Value?

SEO vs PPC: Which Offers The Best Value?

8 February 2016, posted in News

When it comes to marketing a business or website online, there are so many different options to choose from. Speak to any internet marketing expert and they’ll bombard you with information about the different ways you can go about marketing your business. Two terms you’ll commonly hear in the world of internet marketing are PPC […]

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Facebook: An Introduction

Facebook: An Introduction

3 November 2015, posted in News

Another Social Media platform that can be used to promote your business is Facebook. Created in 2004 by Mark Zuckerberg, it now has over 1.4b active users and is worth $220b in market capitulation. It uses a different type of language from Twitter – Facebook is all about interaction and is an excellent way of […]

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Twitter: An Introduction

Twitter: An Introduction

5 October 2015, posted in News

As mentioned in my previous article about Social Media, I will now focus on different platforms.  This blog is about Twitter. You have probably heard a lot about Twitter but like anything, until you know how to use it, it can seem daunting. So, let’s start at the beginning.  Created in March, 2006 by Jack […]

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Social Media: The Connected Nature of our Digital World

Social Media: The Connected Nature of our Digital World

23 September 2015, posted in News

Social Media: The Connected Nature of our Digital World Social Media is in the news most days usually because of some inappropriate comment or tweet but how can it be used to grow your business? Over the next few weeks, we will discuss why Social Media should be part of any business’s marketing strategy as […]

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